February 2020 – 4Hundred Waze

Kent Marsh / Tips /

How To Add A Business To Waze App

19/02/2020

When it comes to getting real-time information about driving routes and places, the Waze app is one of the best options available. With up to date data provided by other Wazers, you would get real-time and accurate information about traffic, gas prices, accidents, police checkpoints, obstacles, and so on.

As a business owner, you can increase your visibility and online presence by adding your business to Waze.

How Can I Add My Business To The Waze App? To add your business to the Waze app, download the Waze application. Then navigate to the report menu. Click on the icon labeled place. Take a picture of your business’s store. Enter your business name as well as other business details and finally, click submit.

How To Add Your Business To The Waze App

The Waze app is a community-based navigation and traffic app. It uses the information provided by other Wazers (other users of the Waze app) and GPS to provide real-time traffic updates and directions.

You can add your business or location to the Waze app, so people searching for your business can check it out and get proper directions. For example, neighborhood painters whose business and location are registered on the Waze app would get more visibility than those who are not.

There are two ways to add a business to Waze. One is quick and easy, the other takes longer but allows you more flexibility on the information you are entering. Here’s the quick and easy way to add your business to the Waze app.

1. Download Waze

Depending on the type of device you use, go to Google play store or apple store to download the Waze app for your Android or IOS. You can also download the desktop app if you want to use it on a PC as well. But, usually, using a mobile device is usually better.

On the app, navigate to Reports. This button is the orange icon located at the bottom left corner of the Waze app.

Then, click on the Icon labeled place.

2. Take A Picture Of Your Shop/Store

Once you click on the place icon, it would automatically open the camera prompting you to take a picture of your store. It is advisable you take the picture of your storefront showing your business name. Once you have taken a satisfactory picture, click on proceed to continue with the rest of the process.

3. Enter Your Business Name

After taking the picture of your store, you would be prompted to enter your business name. You can also label it as a residential place on this same interface.

4. Enter Other Business Details

After entering your business name, you would also need to enter other business details like city, door number, and confirm its exact location on the map.

You would also be required to choose from a list of business categories the one that best suits the nature of your business.

However, if you want more flexibility over the information you are adding to Waze, you would have to create an account and use the Waze Map Editor.

If you have forgotten your login details or if you aren’t previously registered, you can create a new account.

Here is how to create an account on Waze:

Open the Waze app on your mobile device or go to play store to download it
There is a magnifying glass icon at the bottom left corner of the app. Click on the icon.
Then, click on the settings gear icon located at the top left corner of the app.
Scroll down and select the Account & Login option
Select Password and type in your desired password, then click on the checkmark located at the top right corner of the screen
Select Email and enter your email address, then click on the checkmark located at the top right corner of the screen
Once your account has been created successfully, you have to access it through the web page, and NOT through the app. To log in, go to Waze Map Editor. This should be done preferably on a desktop.

Using the Waze Map Editor, you can edit maps in more detail. The only restriction is that you can only edit locations somewhere within the range of places you have driven while using Waze.

So if you want to edit your business location, ensure you use Waze as your GPS to work. This way, your business route/location becomes registered on Waze and thereby enabling you to edit it on the map.

Why You Should Add Your Business To The Waze App?

Digital technology has changed a lot from how people interact with each other to how businesses operate. In this digital age, it is very crucial for your business to have an online presence.

Your business needs a strong online presence for it to survive in this competitive business world. Be it an e-commerce platform, a website, a social media page or a listing of your business on GPS platforms like Waze.

Even if your business is not done online, your customers and potential customers are expecting to find you online.

Here are just a few of the many reasons why you should add your business to Waze:

It makes it easier for potential customers to find your business
It makes it easier for potential customers to locate your business address
It makes it easier for potential customers to contact you
It makes it easier for you to promote your brand
It enhances your credibility

Since most businesses have an online presence, customers/potential customers find it unusual for a brand or business not to have an online presence. This makes them question the reliability of the business and makes them hesitate to do business with you.

How Much Does It Cost To Add My Business To Waze?

Adding your business on Waze won’t cost you a dime. All you need to do is download the app from the play store and follow the steps above. However, if you want to run advertising on Waze, it would cost you a few bucks.

Waze local advertising offers two basic packages. You can get started with Waze advertising for as low as $2 per day.

Depending on your budget and specific needs, you can select from any of the two advertising plans below:

1. Starter ($2 per day)

With this plan, you can enjoy the following features:

Suitable for 1-10 locations
Promoted search
Branded pins
Geographical targeting
Email support
Self-service platform

2. Plus ($100 per day)